Marketing needs to find its Ferris Bueller moment
Johnny CorbettA bit of time reflecting on people, brands and creativity can help marketers stuck in a rut.
A bit of time reflecting on people, brands and creativity can help marketers stuck in a rut.
The road to genuine self-belief starts with embracing your professional identity and not trying to perform to stand out on LinkedIn.
With the level of marketing team restructures at a three-year high, can revamps be seen as a positive form of redeployment rather than a cover for redundancies?
Over half of marketing teams have restructured over the past 12 months, rising to almost 70% within large businesses.
While there’s no silver bullet, progressive businesses are setting out a roadmap to tackle the industry’s lack of socio-economic diversity.
Exclusive data from Marketing Week’s 2025 Career & Salary Survey shows pay gaps are widening, while recruitment woes continue for many marketers.
Marketers from working-class backgrounds are being paid 15.3% on average less than their middle- and upper-class peers, versus 15.9% in 2024.
Marketing’s growing ethnicity pay gap is being seen as a “wake-up call” to root out bias all the way from recruitment to retention.
Marketers are taking on more work with less budget and no increase in pay as the sluggish global economy continues to hurt teams, reveals our Career & Salary Survey 2025.
Exclusive 2025 Career & Salary Survey data reveals an ethnicity pay gap of 13.3%, up sharply on 2024 levels.
Demand for brand consultants is up 68%, while demand for senior regional marketing managers is falling, according to exclusive data from LinkedIn.
Marketing still isn’t valued or understood by some businesses, leading to deep problems from redundancy to skills gaps, say senior marketing leaders.
Turbocharging access to the creative industries is the guiding principle behind the John Doe Group’s award-winning Unlocked internship programme.
The hiring process can be brutal, with drawn out processes, ghosting and a supply and demand issue – all of which is impacting marketers’ mental health.
In this episode, we’re tackling the industry’s early talent issue and highlighting the importance of opening up marketing.