More with less the tough reality for over half of marketers

Marketers are taking on more work with less budget and no increase in pay as the sluggish global economy continues to hurt teams, reveals our Career & Salary Survey 2025.

The old adage of more with less is becoming an unfortunate pattern as a slow economy and an ever-increasing remit is forcing marketers to find new ways to find efficiencies irrespective of role and size of business.

Marketing Week’s exclusive 2025 Career & Salary Survey reveals that more than half of marketers (54.9%) are being asked to do more with less and without an appropriate increase in remuneration, up sharply from 40.1% last year.

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