‘Overwhelmed and undervalued’: Half of marketers grappling with ‘emotional exhaustion’

Marketing Week can reveal 80% of marketers have experienced imposter syndrome, while 60% feel overwhelmed.

Career & Salary Survey 2025

 

Launching today (3 February), exclusive data from Marketing Week’s 2025 Career & Salary Survey reveals a generation of marketers on the edge of burnout.

Over half of the more than 3,500 marketers surveyed have felt overwhelmed (58.1%) and undervalued (56.1%) over the past 12 months. Half of respondents (50.8%) have experienced emotional exhaustion during the past year, while 48.2% admit to a lack of enjoyment in work that used to engage them.

A further 47.6% report feeling a detached or negative attitude and 40.3% have experienced a sense of ineffectiveness – key symptoms of burnout.

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