Abercrombie & Fitch bets on marketing to ‘amplify’ UK growth
Abercrombie & Fitch credits its customer first ethos for fuelling a “record” fourth quarter, with the retailer claiming to have achieved sustainable profit growth.
Abercrombie & Fitch credited the strength of its brands, continued global expansion and “customer first” approach for strong fourth quarter and full year results.
The company reported full year net sales of $4.95bn (£3.88bn), up 16% from 2023, alongside fourth quarter net sales growth of 9%.
In a call with investors today (5 March), CEO Fran Horowitz said the fourth quarter “put an exclamation point on a year of significant achievement for our global team, both strategically and financially”, with the company achieving its goal of “sustainable profit growth”.
