On the agenda…

It would be fair to say that if you have to describe your business as in a “do or die situation” then something has gone slightly awry.

Panic stations at technology giant Samsung, as this was the bleak picture painted by its executive chairman Lee Jae-yong in a video presented to an internal seminar attended by Samsung executives on Monday (17 March). As reported in Techspot, the heir to the Samsung business said the company is facing a “matter of survival” as another disappointing year of trading sees its investors growing increasingly restless.

The Korean business has seen its market share fall in all five of its key markets – DRAM memory chips (-0.7%), smartphones (-1.4%), TVs (-1.8%), display panels (-8.8%) and auto digital cockpits (-4%). Furthermore, the firm’s continued struggles in the semiconductor and AI chip markets mean its share price has plummeted, while many of its rivals have cashed in on the booming market.